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Become Data Centric And Win More Sales

At the risk of sounding like a stuck record: being more data-centric is one of the keys to…

  • Default imageLiam Geeson
  • September 20, 2021
  • Retail

Machine Learning in Retail

Traditional analytics have served the data-driven retail industry admirably for decades. However, Artificial Intelligence and Machine Learning have…

  • Default imageLiam Geeson
  • August 20, 2021
  • Retail

Personalised Customer Experiences, Powered By AI

Artificial intelligence and data analytics technologies have fuelled the expansion of a variety of industries. Manufacturing, healthcare, and…

  • Default imageLiam Geeson
  • August 12, 2021
  • Retail

AI Takes Olympic Gold

While the sporting events of the Olympics may be over, the technology that played a key part in…

  • Default imageLiam Geeson
  • August 9, 2021
  • Marketing

Harness Your Strengths With Media Mix Modelling

What is Media Mix Modelling? Media Mix Modelling (sometimes referred to as Marketing Mix Modelling or MMM) is…

  • Default imageGeorgia Dobson
  • August 5, 2021
  • Marketing

Maximise Your Reach With Facebook Ads

Social media has been of growing importance to every marketer for well over a decade now, and the…

  • Default imageGeorgia Dobson
  • July 27, 2021
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